local professional services
Think about the magazine section in your local supermarket. If you reach out with your eyes closed and grab the first magazine you touch, you are about as likely to get a local professional services tabloid as you are a respected local professional services journal.
Now imagine that your supermarket is so accommodating that they allow anyone who has an opinion on local professional services, well informed or otherwise, to just stack their local professional services articles, magazines or books in the store. Now if you reach out at random you are highly likely to get junk information on local professional services and lots of it.
